- Three multi media products
- Aimed at a specific target audience or audiences
- To establish the image and brand of your singer or group
- Help sell the song, their first single from their first album
- As part of a multi media marketing campaign.
The group of singer mist be a NEW group (even if they are doing a copy of an existing song).
The song is a Single from their FIRST ALBUM.
The actual products to be produced are:
- THE POP VIDEO
- A DIGIPAK for the ALBUM
- A MAGAZINE ADVERT for the ALBUM
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